Stefan Stangl & I
We have recently began a new unit in the Innovation Academy, this is as said in the title, Marketing. Out of the blues, right after we where introduced to this topic, I felt a very strong and egger connection to market something, anything. Weather it was my webpage, a cupcake, a shoe or even the Innovation Academy -- I wanted to begin right that instant. For this unit, I was paired up with Stefan Stangl. We began brainstorming ideas and came up with some crazy ones.
We first thought of creating a new product, which wouldn't let your headphones tangle up and as a result, you wouldn't need to waste a whole lot of time untangling them. | Then we though of promoting Stefan's art teachers work. This seemed as a great idea because we are doing something for someone else and there is no reward for us, thus this is intrinsic motivation. | Finally, we though of making a lock for the swimming nets. I am a swimmer and one of the biggest challenges that I face is that, I have my swimming gear stolen to often and it is not very cheep to say. |
Most of these problems that we thought had a certain solution to them, for the headphones, we searched online and there are tones of solutions for it. Then, for the swimming lock, there were also many solutions to them. And finally, there was the promotion for the art work from Stefan's teacher. Stefan was really motivated to work on that because he really admired the work that his teacher had done. Personally, I was doubting that idea because I did not know his teacher and additionally, I was not very motivated to work on that. But, today is day one so we will definitely keep on searching for new ideas!